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Lunetterie Générale design eyewear for the considered individual who is eager for distinction and panache. Known for its distinctive aesthetic, Lunetterie Générale uses only precious materials and made-to-measure components. In this quest to revive the vintage repertoire by intergrating a more modern engineering, we create uncompromising limited-edition spectacles meant to last a lifetime.

Established in 2014 and based in Canada, Lunetterie Générale is the idea of good friends Julien Couture and Alexis Martel. The brand aims to inspire people and to offer a forward looking take on empowerment by embracing creative projects and collaborations.